how it works

When the Best Price Promise Applies

We know that being your go-to for enhancing lifestyles starts with earning your trust. That’s why we offer the Best Price Promise—we keep an eye on the competition, so you don’t have to. We’re here to make sure you’re getting the best prices on the products you love. 

If you find a lower price on the product you want, we’ll beat it.* We will offer you a better price than another authorized retailer, as long as the following conditions are met:

  • The same product — brand, model, size, color.
  • In stock — both at NFM and with the authorized retailer you’re comparing to.

30-Days Guarantee

No more waiting for the “right” time to buy. If the price drops at NFM or another authorized retailer within 30 days of your NFM purchase, reach out to us, and we’ll refund the difference to your original method of payment.**

Purchases made between October 20, 2026, and December 24, 2026, are eligible for extended price protection through December 24, giving you peace of mind for the holidays. Offers that include bonus or free items, special financing, installation, rebates, limited-quantity items, clearance items, and limited-time offers are excluded.

The Best Price Promise is at the sole discretion of NFM and subject to NFM verification and approval. NFM retains the right to decline a request for the Best Price Promise. Please note our Best Price Promise cannot be combined with other offers.

*Share the product price from an authorized retailer with us in-store, over the phone, or by email. 
**Share the product price from an authorized retailer and your NFM purchase receipt in our store.

How to request a match

Three easy ways to make a request

Best Price Promise FAQ

A customer must bring a potential opportunity to an NFM associate via phone, email, or in the store. The presented item must:

  • Be the same make/model/color
  • Be in stock both at NFM and at an authorized retailer
  • Be of comparable price, including all-in costs (base product price, shipping/delivery/installation, tax, warranty level)

If all criteria are met, we will beat the price. Best Price Promise is up to the discretion of your NFM associate.

We are unable to include luxury appliances, or third-party professional services, labor, and installation costs.  We may choose not to include items sold by third-party sellers and auction sites. Black Friday doorbusters are not included.

Customers must bring verifiable proof of price from an authorized retailer (a live webpage that displays the price, for example) and their receipt from their NFM purchase. If the item falls under the criteria listed above, NFM will refund the difference to your original method of payment.

The Best Price Promise only applies new items.  We exclude any merchandise that is used, refurbished, open-box, damaged, or display items.