About Us

About Nebraska Furniture Mart

Who We Are

Our Vision

Based on our tradition of selling cheap, telling the truth and providing the greatest selection and service, we improve people’s lifestyles.

Improving Lifestyles

Nebraska Furniture Mart is more than a store. We’re in the business of improving people’s lifestyles. By offering big selection, big savings and big ideas, we inspire our customers to create the home of their dreams (without breaking the bank). We love our customers like family, and strive to provide the best experience every step of the way.

NFM prides itself in having an inclusive and unique culture. We value our teammates and know that when our staff excel, our customers are getting the best shopping experience with us. Our staff works as a team, building one another up with peer‑to‑peer recognition, company‑wide awards and development opportunities.

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Core Values


Integrity & Honesty

Be true to your word and honorable in your actions.

5 Stars

Customer Loyalty

Be the person others can count on.

Quality Ribbon

Quality Products & Services

Be a positive influence on people and processes.

Grid of 4 people coming together


Be someone who shares: ideas, success, credit and effort.

Dollar Bills

Cost‑effective & Competitive

Be proud of the part you play in helping people achieve a better lifestyle.

Our History

Shirdeen, Russia
December 3, 1893
In the Beginning…

Rose Gorelick (Mrs. B) is born in Shirdeen, Russia, outside of Minsk.

Rose Blumkin shown in family photo
Coming to America

Rose immigrates with her husband Isadore Blumkin to America.

Storefront of Rose Blumkin's husbands shop
Humble Beginnings

Rose Blumkin begins Nebraska Furniture Mart in the basement of her husbands downtown shop.

Storefront of first Nebraska Furniture Mart store
New Downtown Locations

Electronics and appliances are added to the store. NFMs growing success leads to moves to various downtown locations and 2205 Farnam becomes the flagship store.

Rose Blumkin
Western Expansion

A new Omaha retail location is added on South 72nd St., supplementing the 22nd and Farnam downtown store.

Aftermath of tornado that hit NFM store in 1975
Unexpected Opportunity

A devastating F4 tornado totals the new store on 72nd St. Mrs. B and Louie B. simply rebuild the store on the same spot, bigger and better.

Side view of 72nd street NFM store location

The 72nd St. store becomes the sole Omaha location.

Warrn Buffett and Rose Blumkin shaking hands
Simply a Handshake

A simple handshake between legendary investor Warren Buffett and Rose Blumkin seals a $60 million deal that adds NFM to the Berkshire Hathaway fold.

NFM adds Mega-Mart expansion to 72nd street store

A new building, the “Mega‑Mart”, is added to house Electronics & Appliances, which become their own divisions. Modernization updates also occur to the store and the rest of the 77‑acre campus.

Rose Blumkin on her scooter in the NFM warehouse
Hard Work

Mrs. B. works at NFM until she’s 103.

Front page of first NFM website
A New Frontier

NFM launches their first E‑commerce website.

Homemakers and NFM come together
An Acquisition

Remodel of Omaha store. NFM’s Iowa store moves to Clive, a Des Moines suburb, now selling flooring, appliances, and Sony electronics. NFM purchases Homemakers, a furniture store based in Des Moines, Iowa.

Customer pickup at NFM is unveiled and Mrs.B's store is updated
New Warehouse

A state‑of‑the‑art warehouse and distribution center opens on Omaha’s campus and also includes a totally updated Mrs. B.’s Clearance Center and Factory Outlet store.

NFM is now in Kansas, Iowa and Nebraska. Storefront of new KC store in unveiled.
KC Store Opens

A third store is opened in Kansas City, Kansas with more than 1,000,000 square feet of retail and distribution space.

NFM makes updates to website and KC gets new warehouse
Warehouse & Website

A warehouse and distribution center, similar to the one in Omaha, is added to the Kansas City store. NFM also launches a new website.

NFM Omaha Storefront gets an update
Major Renovation

Major renovation to the Appliance and Electronics store in Omaha.

Interior of the KC and Omaha stores get an update
Renovation Continues

Major renovation to the KC & Omaha stores.

NFM launches new web experience
New Website

Redesign of NFM.com—A world class online shopping experience and top 500 internet retailer site.

Groundbreaking of the NFM Texas store location
Groundbreaking at New Texas Store

NFM breaks ground for a new store in The Colony, Texas to open in spring 2015.

Progress on construction of the NFM Texas store
Work Continues on New Texas Store

Construction continues on the new NFM store in The Colony, Texas.

Unveil of the new NFM Dallas-Fort Worth Store location in Texas
Grand Opening of Dallas‑Fort Worth Store

On May 7, 2015, Nebraska Furniture Mart opens America's largest home furnishings store.

Meet Our Leaders

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